At Plot Perfect, we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at plotperfect.garden and use our garden planning service.
We are committed to protecting your personal data and being transparent about what information we collect and how we use it. This policy is designed to comply with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
1. Who We Are
Plot Perfect is the data controller responsible for your personal data.
2. Information We Collect
We collect information that you provide directly to us, as well as some information automatically when you use our service.
Information You Provide
- Account Information: Your email address and name when you create an account or sign up for updates.
- Location Data: Your postcode or general location to provide accurate UK planting recommendations and frost date calculations. We only store the region-level data needed for gardening advice, not your precise address.
- Garden Data: Information about your garden layouts, plant selections, tasks, and notes that you create within the app.
Payment Information
All payment processing is handled by Gumroad, our payment provider. We do not collect, store, or have access to your full payment card details. Gumroad may share limited information with us such as transaction confirmations and the email address used for purchase.
Information Collected Automatically
- Usage Data: Information about how you interact with our service, including pages visited and features used.
- Device Information: Browser type, device type, and operating system.
- Cookies: See our Cookie Policy section below for details.
3. How We Use Your Information
We use your information for the following purposes:
- To provide our service: Including personalised planting recommendations based on your location and managing your garden data.
- To communicate with you: Sending transactional emails (account confirmations, purchase receipts) and, with your consent, marketing updates about Plot Perfect.
- To improve our service: Analysing usage patterns to enhance features and user experience.
- To process payments: Facilitating transactions through our payment provider.
- To comply with legal obligations: Meeting our legal and regulatory requirements.
4. Legal Basis for Processing
Under UK GDPR, we process your personal data based on the following legal grounds:
- Contract: Processing necessary to provide you with our garden planning service (account data, garden data, location for recommendations).
- Consent: For marketing communications and advertising cookies (Facebook Pixel). You can withdraw consent at any time.
- Legitimate Interests: For service improvement and analytics, where this doesn't override your rights.
- Legal Obligation: Where we need to comply with a legal requirement.
5. Third-Party Services
We work with trusted third-party service providers to operate our service. These providers only have access to the data necessary to perform their functions and are obligated to protect your information.
Vercel
Website hosting and infrastructure. Processes technical data to serve our website.
Supabase
Database and authentication services. Stores your account and garden data securely.
Gumroad
Payment processing. Handles all payment transactions securely. View their privacy policy.
Resend
Transactional email delivery. Sends account-related emails on our behalf.
Cloudflare
Email routing and security services. Routes emails to our support address.
Meta (Facebook Pixel)
Advertising analytics (with your consent only). Helps us understand the effectiveness of our advertising. You can opt out at any time.
6. Cookie Policy
Cookies are small text files stored on your device when you visit our website. We use cookies to:
Essential Cookies
These cookies are necessary for the website to function properly. They enable core features like user authentication and remembering your preferences. You cannot opt out of essential cookies as they are required for the service to work.
Analytics Cookies
We use Vercel Analytics to understand how visitors use our website. This helps us improve our service. These cookies collect anonymous, aggregated data.
Advertising Cookies (Consent Required)
With your explicit consent, we use Facebook Pixel to measure the effectiveness of our advertising campaigns. These cookies track conversions from Facebook ads and help us show relevant advertisements.
You can manage your cookie preferences at any time. When you first visit our site, you'll be asked to consent to non-essential cookies. You can change your preferences by clearing your browser cookies and revisiting the site, or by contacting us.
Your Choice: Advertising cookies are only activated if you give explicit consent. We never use pre-ticked consent boxes, and you can withdraw consent at any time without affecting your use of Plot Perfect.
7. Data Retention
We retain your personal data only for as long as necessary to provide our service and fulfil the purposes described in this policy:
- Account data: Retained while your account is active. If you delete your account, we will delete your data within 30 days.
- Garden data: Retained while your account is active and deleted with your account.
- Transaction records: Retained for 7 years as required by UK tax law.
- Marketing preferences: Retained until you unsubscribe or request deletion.
8. Your Rights
Under UK GDPR, you have the following rights regarding your personal data:
Right of Access
Request a copy of the personal data we hold about you.
Right to Rectification
Request correction of inaccurate or incomplete data.
Right to Erasure ("Right to be Forgotten")
Request deletion of your personal data in certain circumstances.
Right to Restrict Processing
Request that we limit how we use your data.
Right to Data Portability
Request your data in a structured, machine-readable format.
Right to Object
Object to processing based on legitimate interests or direct marketing.
Right to Withdraw Consent
Withdraw consent for processing where consent is our legal basis.
Right to Lodge a Complaint
File a complaint with the Information Commissioner's Office (ICO) if you believe your rights have been violated.
To exercise any of these rights, please email us at hello@plotperfect.garden. We will respond to your request within 30 days.
9. International Data Transfers
Some of our third-party service providers are based outside the UK. When we transfer your data internationally, we ensure appropriate safeguards are in place, including:
- Transfers to countries with adequate data protection laws as determined by the UK government.
- Standard Contractual Clauses approved by the UK Information Commissioner's Office.
- Service providers certified under recognised data protection frameworks.
10. Data Security
We implement appropriate technical and organisational measures to protect your personal data, including:
- Encryption of data in transit (HTTPS) and at rest.
- Secure authentication systems.
- Regular security assessments.
- Access controls limiting who can access personal data.
While we strive to protect your personal data, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security but are committed to maintaining appropriate protections.
11. Children's Privacy
Plot Perfect is not intended for children under 16 years of age. We do not knowingly collect personal data from children under 16. If you believe we have collected data from a child under 16, please contact us immediately at hello@plotperfect.garden.
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by:
- Posting the updated policy on this page with a new "Last updated" date.
- Sending an email notification for significant changes (if you have an account).
We encourage you to review this policy periodically.
13. Contact Us
If you have any questions about this Privacy Policy, your personal data, or wish to exercise your rights, please contact us:
If you are not satisfied with our response, you have the right to lodge a complaint with the Information Commissioner's Office (ICO):